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Date
Mr. and Mrs. Client
Address
Home town, USA Zip
Dear [Financial
Institution Client/ Prospect]:
Today's changing economic climate requires more diligence than ever in
monitoring investment programs. Evaluation of goals and new opportunities
can be both challenging and confusing. My name is {insert your Name}. I am a
registered representative with (Your broker dealer) located at {insert your
address}.
To help you define your financial goals and re-evaluate your investment
decisions, I've compiled a few guidelines:
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Define your goals.
Do you want to buy a home? Are you planning for your children's college
education? When do you want to retire, and with what standard of living?
What are your short-term goals?
-
Prioritize these
goals.
Categorize your goals by time frame: near-term, intermediate-term and long
term. Determine the importance of each goal.
-
Know your investment
objective.
Figuring out what your investment objective is will help you decide the
types of securities you may want to invest in.
-
Determine your risk
tolerance level for each goal.
Every investment has a risk and reward relationship.
-
Take a close look at
your available resources.
Make a list of everything you have of value and your desires. Does your
current situation enable you to reach your goals for now? What about your
tax situation? Should you reduce taxable income and replace it with
tax-free or tax-deferred income?
Planning for your
future is not an easy task, and it demands regular review. Your goals may
change or the strategy to help achieve them may change, so giving serious
consideration to these guidelines now and on an annual basis can be crucial.
I'd welcome the opportunity to assist you. Please call me at {insert your
Branch/Institution Name} at {insert your phone number} for a free
consultation.
Sincerely,
[Your Name], [Title]
[Institution] |
